Our very own jewellery line Names Dublin was launched last Autumn. Even after months of brainstorming and experimenting in the studio, we could not have predicted how popular it would prove to be. Over the months leading up to Christmas, we noticed how much our male customers seemed to really love the jewellery, the appeal being the bold geometric shapes, the matte and polished surfaces, the satisfying weight of the brass.
The idea of producing a range of cufflinks seemed like a natural progression for Names, and so in January we began prototyping. What has always bothered myself and Laura about cufflinks are the backs, how flimsy they tend to be, an afterthought to the design of the front. Our focus was to produce each cufflink as one complete shape, giving equal importance to the front and back, ensuring both complimented each other perfectly. Constructed in three parts, each cufflink has been formed by cold connection, as in there was no soldering involved. By using this process, the end result is much cleaner and a strong geometric design is achieved.
The overall process, from initial drawings to finished pieces has been a challenge, but we are really pleased with the end result. The four designs in the range are named after our fathers and grandfathers, John, George, Martin and Mick. Each set of cufflinks is available in either rose or yellow 18carat gold plated brass and packaged in our custom made jewellery boxes.